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Polaris joins Inaugural California 300 as Associate Sponsor

Polaris will serve as an official partner of the inaugural California 300, coming to Barstow, California on October 12-16, event officials announced today. After an extended relationship with the Martelli Brothers as a premier sponsor of the UTV World Championship, Polaris will continue on as the UTVWC shifts to a portion of the California 300 event.

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“We’re thrilled to announce that Polaris will join us once again for the inaugural California 300 this October,” said California 300 CEO Matt Martelli. “After serving as an indispensable partner of the UTV World Championship ever since it began in 2015, Polaris has renewed with us as we include the world’s premier UTV race as part of our newest event. While the California 300 will involve more classes and types of vehicle on the grid, the UTV competition will remain a focal point and will be as fierce as ever—and we know that a talented team of Polaris RZR racers will be up front battling for the win! The new course offers more passing and head-to-head racing while giving racers more mileage and value.”

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Polaris RZRs are regularly in the thick of the battle for top UTVWC honors, with Kaden Wells leading the UTV Turbo performers in second place last year in Lake Havasu, Arizona despite entering a normally aspirated car in the premier class. Prior to that, Ryan Piplic took the Turbo class victory in 2020 as Polaris RZR entries swept the top five finishing positions that year. The brand has also dominated the UTV NA class, with JD Marsh, Dodge Poelman, and Seth Quintero taking class wins over the past three years, and serves as the backbone of youth UTV racing with future off-road stars of all ages taking to the short course in RZRs of their own.

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Polaris continues to revolutionize the UTV industry with the all-new RZR Turbo R and RZR Pro R, the latter of which serves as the new standard for top-tier UTV performance with a 225-horsepower 2.0L engine. Each model is available in Sport, Premium, and Ultimate packages, with RIDE COMMAND Technology and Rockford Fosgate Premium audio available from the Premium level and DYNAMIX DV suspension upgrades available at the Ultimate level. For more information on the full line of Polaris RZR products and to find model inventory near you, visit rzr.polaris.com.

Details regarding racer registration, sponsorship packages, exhibitor vending, spectator tickets, camping and parking passes for the inaugural California 300 will all be released over the coming months and race registration has already opened through OffRoadRacer.com.

Ernesto Araiza

Being born right in the heart of Off-Road Racing, Ernesto always had a dream to be an Off-Road Racer. After finish college he ditched his engineer career to chase the dream of action photographer. It didn't took long to get spotted by MadMedia where he still works. In less than 5 years after 'going pro' he reached some of the most important peaks in his life working for several international brands and events like the Rally Dakar. After 30 years of dreaming, he still have one goal in mind, to keep his face full of dust.