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Rugged Radios Driver Meet & Greet Celebrates 10th Anniversary at 2023 BFGoodrich Tires Mint 400

Will also serve as Official Communications of the Mint 400

One of the Mint 400’s most popular driver-fan interactions celebrates a decade at the Mint 400 Off-Road Festival in 2023, as Rugged Radios returns to the Great American Off-Road Race once again as the Official Communications of the Mint 400 and sponsor of the Rugged Radios Driver Meet & Greet. Top Rugged-backed athletes competing in this year’s event will be on hand to sign autographs and take pictures all day on Fremont Street in downtown Las Vegas, while Rugged will also be on hand at the start-finish line in Primm and will equip many of the event’s biggest names with the communications they need to go for the win.

“From racers going for the overall Mint 400 win to the most popular personalities in the sport, the Rugged Radios Driver Meet & Greet has the drivers that Mint 400 fans want to meet all in one place each year,” said Mint 400 CEO Matt Martelli. “It’s awesome that the Driver Meet & Greet turns 10 this year, and we can’t wait for another decade of fond memories. Their commitment to adding to our fan experience is only exceeded by their commitment to pushing the off-road communications industry forward with top-notch, reliable products. Make sure to check out their latest offerings after meeting your favorite racers on Fremont Street—they’ll make all the difference in your next race or trail ride!”

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When Greg Cottrell, Founder and President of Rugged Radios, started the company, he set out to revolutionize the offroad communications industry. That dream grew into the communications giant that is Rugged today, manufacturing communications for Work, Race, Play. We build our products to be rugged tough, engineered with the finest components, using our own proprietary technology that exceeds other brands. We’re passionate about communications and our product line reflects our dedication to helping our customers Go Further.

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Whether you’re ripping through Baja in your UTV, hitting the single track with your friends on the weekend, or taking flight in your Cessna you need communications you can trust. With nearly 30 years experience in manufacturing high noise environment communications, Rugged Radios boasts a full line of communication products. From industrial job sites to agriculture to fire & safety, Rugged Radios offers Communications For Any Environment. For more information on Rugged Radios, visit

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The Mint 400 has held the title of the toughest, most spectacular off-road race in North America since 1968 when it was first run. Initially, the race was a public relations event promoting the Mint Hotel’s annual deer hunt. but what started out as a hotel promotion soon grew into a legitimate desert race. Since its 2008 revival, “The Great American Off-Road Race” has only gotten bigger and more prestigious, and deeper fields every year only make it tougher to win.

This year’s BFGoodrich Tires Mint 400 will take place from March 8-12 in Las Vegas. More information on the event for racers and spectators is available at, or follow the event on Facebook and Instagram.

Chris Leone

A veteran of the motorsports industry (both physical and digital), Chris Leone contributes coverage of race events of all types to Off-Road Racer. Elsewhere, he is the marketing/communications manager at iRacing, media director of Jim Beaver's Down & Dirty Show, and a frequent contributor to UTV Underground.