orr podcast wes miller

Off-Road Racer Podcast Episode 17: Wes Miller

I always say that it’s the people that make the culture, and that couldn’t be more true of Wes Miller. People know him mostly as a racer, but if you were into quads at all you knew of his culturally groundbreaking film series “Huevos” which can be credited for not only spawning the Freestyle quad moment but giving quad racers the credit they deserved. Wes is also one of the primary people who pushed UTV racing forward. We talk about the power of films and creativity in shaping a culture, and the early influences of action sports on motorsports.

In this clip, Wes talks about the value of marketing yourself as a brand and not just relying on race wins.

The full episode drops on Thursday at 2 p.m.!

Watch or Listen to the full episode on your favorite podcast network/player.

Be sure to like, share, rate, and subscribe and help us share off-road racing culture with the world!



Matt Martelli

Founder of Mad Media, a multidisciplinary creative and marketing firm and CEO of Off-Road Racer, UTV Underground, The Mint 400, The California 300, and Dirt Co. Matt is one of the biggest influences in Off-Road Racing today.